Retailers can comply with product listing requirements on traditional retail outlets with barcodes as product identifier. Barcodes enable the unique identification and smooth exchange of products and information – from source to consumers. GS1 Standard speeds up store checkout and facilitates store operations, delivery and inventory management to fulfill consumers’ expectation and omni-channel retail for businesses. 

Sell online
Major online e-commerce platforms use GS1 Standards as the foundation of identifying goods online. e-Commerce platforms like Amazon, eBay, Alibaba, Google, Tmall etc require merchants to use GTIN as product identifier for better product catalogue management, so consumers can search, find, compare and buy the products.

Ensure data quality
Data quality is a key to build a successful omni-channel experience. With unique product identifiers like GTIN, accurate, complete and consistent product information can be provided to consumers across all channels. 

GLN, SSCC – Identify trading items and logistics units 
Brand owners, logistics distribution service provider, retailers, e-tailers can identify the trading items and logistics unit with GS1 standards (GTIN, GLN, SSCC) accurately for track and trace across supply chain and to boost operational efficiency. 

EPC/ RFID Standards – Enhance inventory management and consumer experience 
The Electronic Product Code™ (EPC) is syntax for unique identifiers assigned to physical objects, unit loads, locations in business operations. When unique EPCs are encoded onto individual RFID tags, retailers can enhance their inventory management and consumer journey analytics to fulfil a solid omni-channel strategy and gain consumer insights with data analytics. 

GS1 HK can provide suppliers with a list of ILT (item-level tagging) certified vendors to source RFID tags, readers and other related solutions. 

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